1. Small business ideas
  2. United States
  3. Vermont
  4. Handmade crafts
Creative Home-basedWeekends okSide hustle

How to start a handmade crafts business in Vermont

Everything you need: what it costs, what you can make, what Vermont asks for, and every step from your first idea to your tenth customer.

To start$659–2kLean to full setup
Per month$2k–7.9kOnce established
Profit margin40–60%After materials, packaging and fees
First customer1–8 weeksFrom today
DifficultyYour craft, plus pricing and selling
From homeYesOr you go to them
01Is it right for you?

A good fit if you love making things and meeting the people who buy them

Candles, jewelry, pottery, knits, prints or woodwork: if you make things people love, you can sell them online and face to face at markets. Most makers start on weekends and grow as they learn what sells and how to price it.

You'll like it if

  • You already make things people ask to buy
  • You enjoy chatting with customers at markets
  • You can make the same item well many times
  • You like photographing and sharing your work

Think twice if

  • You only want to make one-of-a-kind pieces now and then
  • You'd rather not spend weekends at events
  • You don't want to pack and ship orders
  • You need a full-time income quickly
02What it costs

From $659 to start

Start lean with the essentials and upgrade as customers come, or set up fully from day one.

Total to start$659
WhatCost
Materials for your first batchEnough for about 25 to 50 pieces $200
Market setupFolding table, plus a canopy for outdoor markets $110
Card readerTake cards and phone payments at markets $60
Registering your businessThe state's fee to form an LLC in Vermont $155
Booth fees for your first two fairsOpen fairs cost less; juried fairs cost more $100
Online shop setupYour first listings on a marketplace, or three months of your own store $4
Photos and packagingA light box for product photos and shipping mailers $30
Insurance, first three monthsGeneral liability with product cover; some fairs ask for it $0
Total$659

Once you're running: about $200 a month, plus about 35% of what you earn. Booth fees, insurance and your website each month, plus materials, packaging and marketplace or card fees on every sale.

03What you can make

Work out your own numbers

Move the sliders to match your plans. The chart shows a first year that builds up as word gets around.

$10$160
1100
$0$800

Typical in Vermont: $20–$80 per order, 3–25 orders a week once established.

Revenue a month—
Profit a month—
Pays back in—
Your first yearTotal: —
Money inCosts
Side hustle$200–980

Evenings, weekends and a fair a month

Full-time, on your own$2k–3.9k

Online shop plus regular markets

Growing$3.9k–7.9k

Shops stock your work; a helper packs orders

04Step by step

12 steps to your first customers

Each step says what it costs and how long it takes. Most owners get through them in a few weeks.

  1. 1

    Choose what you'll sell

    1 week Free

    Pick a small range you can make well and repeat. Look at what similar makers sell and what buyers say they love.

    • 3–5 products to start
    • What makes yours different
    • Check other makers' prices
  2. 2

    Price for profit

    1–2 days Free

    Add up materials, packaging, your time at a fair hourly rate and selling fees. Price so every sale pays you for your time.

    • Time how long each piece takes
    • Include fees and packaging
    • Leave room for wholesale
  3. 3

    Choose your name

    1 day Free

    Pick a name that fits your style and is easy to find. Make sure no one in Vermont has it.

    • 3–5 name ideas
    • Check no one else uses it
    • Check the domain
    Get name ideas, then check yours with VermontFind a name
  4. 4

    Form your LLC in Vermont

    1–2 weeks $155 state fee

    An LLC keeps your personal savings separate from the business. You file Articles of Organization with the Vermont Secretary of State.

    • Articles of Organization
    • A registered agent
    • An operating agreement
    PressUp can file your LLC with the state for youForm your LLC
  5. 5

    Get your EIN

    Same day Free

    The IRS's tax number for your business. You'll need it for a business bank account.

    • Apply online with the IRS
    • Open a business bank account
    Apply for it along with your LLC filingAdd your EIN
  6. 6

    Sort out sales tax in Vermont

    1–3 days Free

    Vermont's sales tax is 6%, and cities and counties add their own. Ask the Vermont Department of Taxes whether what you sell is taxable.

    • Check if your services are taxable
    • Register for sales tax if needed
    • Set money aside for income tax
  7. 7

    Get insured

    1–2 days Quotes are free

    Insurance protects you if something goes wrong on a job. Get quotes from two or three insurers.

    • General liability, including product liability
    • Business owner's policy, if you keep stock at home
  8. 8

    Make your first batch

    2–4 weeks $200–590

    Make enough to fill a table and stock your first listings, and keep notes on cost and time per piece.

    • 25–50 pieces
    • Labels with your name
    • Care instructions
  9. 9

    Open your online shop

    2–3 days $35–220

    Good photos and clear descriptions sell handmade work. Start on a marketplace where buyers already search.

    • Bright, simple photos
    • Clear titles and sizes
    • Shipping and returns policy
  10. 10

    Book your first markets

    1–4 weeks $260–920

    Start with smaller local fairs, then apply to juried shows once you know what sells.

    • Table, display and canopy
    • Card reader
    • Signs with prices
  11. 11

    Put your business online

    1 day Included

    Your own site lets market shoppers find you again and order between events.

    • Website with your products
    • Your market dates
    • Email sign-up
    Describe your business and PressUp builds your websiteBuild your website
  12. 12

    Grow your regulars

    Ongoing Free

    Collect emails at every market, ask buyers for reviews and offer custom orders.

    • Email list sign-up at your table
    • Ask for reviews
    • Custom and gift orders
    Ask your customers for reviews by email with PressUpSee how
05Licenses in VT

What Vermont asks for

Registering, taxes, and what this business needs. Check the details with each authority: rules change.

Articles of Organization (LLC)

Registers your business with the state.

The Vermont Secretary of State$155once

Annual report

Keeps your LLC in good standing with the state.

The Vermont Secretary of State$45a year

Employer Identification Number (EIN)

Your business's tax number, for banking and taxes.

IRSFree

Sales tax registration

Only if what you sell is taxable where you are: ask the state.

The Vermont Department of TaxesFree

Selling at fairs and markets

Some states need a temporary seller's permit or sales tax registration to sell at events, even for handmade items.

Your state's tax agencyVaries

Sales tax on online sales

When a marketplace collects sales tax for you, many states don't need you to register separately. On your own store, you may need to collect it.

Your state's tax agencyVaries

Items for children

Toys and other children's products have safety rules that can include third-party testing. Small makers can register for some relief.

Consumer Product Safety CommissionVaries
06Equipment

What to buy first

Buy the "must haves" to start. Add the rest when customers pay for them.

Folding table6 feet (1.8 meters) is standard
$40–$120Must have
Canopy tent10 by 10 feet (3 by 3 meters), for outdoor markets
$60–$150Later
Card readerTap, chip and phone payments
$60Must have
Photo light boxClean, bright product photos
$25–$90Later
Shipping mailersA pack of 100
$7–$14Must have
07Pricing

3 packages that sell

Simple choices make it easy to say yes. Most customers pick the middle one.

Small gift

$20 per item · Ready to buy
  • Your most popular small piece
  • Easy impulse buy at markets
  • Gift-ready packaging

Signature piece

$40 per item · Ready to buy
  • Your best seller
  • Made in small batches
  • Ships within a few days

Custom or statement piece

$200 per item · 1–3 weeks to make
  • Made to order
  • Personal details or sizes
  • A deposit up front
Typical handmade order in VermontTypical: $20–$80
Average $40
$0$30$55$85$110
08First customers

How to get your first customers

You don't need an ad budget. These work for new owners almost everywhere.

Craft fairs and markets

Meeting buyers face to face sells handmade work and builds regulars.

Low cost

Good photos

Bright, simple photos help your listings stand out and show buyers exactly what they get.

Free

Local shops

Gift shops and boutiques may stock your work or sell it on consignment.

Partnership

Email list

Collect emails at your table and tell buyers about new pieces and your next market.

Repeat income

Reviews

Ask every online buyer for a review and a photo of the piece at home.

With PressUp Reviews
09Your first 30 days

A month from now, you could be open

Week 1

Set up

  • Choose your products
  • Choose your name
  • Register your business
Week 2

Make

  • Make your first batch
  • Work out your prices
  • Take product photos
Week 3

Go live

  • Open your online shop
  • Launch your website
  • Apply to 2 local fairs
Week 4

First sales

  • Sell at your first market
  • Collect emails
  • Ask for reviews
10Questions

Common questions

Do I need a license to sell crafts in Vermont?

Usually not a special one. You'll register your business and handle sales tax where it applies. Some places need a permit to sell at events, and items for children have safety rules: see above.

How do I price handmade items?

Add materials, packaging, your time at a fair hourly rate and a share of costs like booth fees, then add selling fees. Many makers price so they could also sell wholesale to shops.

Online or markets first?

Many makers do both. Markets give quick feedback and cash sales; online shops sell while you make. Start with whichever fits your product and time.

Can I sell food, candles or cosmetics?

Yes, but some of these have extra rules, such as labeling, ingredients or home kitchen laws. Check with your state before you sell them.

Can I start part-time?

Yes. Most makers start with evenings and weekend markets, then grow as they learn what sells.

Ready to start your handmade crafts business?

PressUp helps you name it, form your LLC in Vermont, and build a website that takes bookings.