- Small business ideas
- New Zealand
- Canterbury
- Dog walking and pet sitting
How to start a dog walking and pet sitting business in Canterbury
Everything you need: what it costs, what you can make, what Canterbury asks for, and every step from your first idea to your tenth customer.
The prices and costs in this guide are estimates for New Zealand: researched US figures converted to New Zealand dollars by price levels. Registration fees and taxes are New Zealand's own.
A good fit if you love dogs and like being outside
Dog walking is one of the cheapest businesses to start: no shop, a few leashes, insurance and a phone. Most clients book the same walks every week, and pet sitting while owners travel fills the calendar around them.
You'll like it if
- You're calm and confident with dogs of all sizes
- You like walking in every kind of weather
- You're reliable: owners count on you every weekday
- You live where many people work long days
Think twice if
- You're nervous around big or excitable dogs
- Walking several miles a day is hard for you
- You can't be on call over holidays
- You want to work from a desk
From NZ$344 to start
Start lean with the essentials and upgrade as customers come, or set up fully from day one.
| What | Cost |
|---|---|
| InsuranceFirst year of liability cover that includes pets in your care | NZ$270 |
| Leashes and walking gearSpare leashes and slip leads for every walk | NZ$25 |
| Pet first aid courseA short online course you can show clients | NZ$35 |
| Registering your businessFree as a sole trader; more to form a company | NZ$0 |
| Key lockboxKeeps client keys safe at the door | NZ$0 |
| Booking and billing appScheduling, visit reports and invoices for the first three months | NZ$0 |
| Cards and flyersBusiness cards, flyers for the neighborhood and a branded shirt | NZ$14 |
| BondCovers theft claims; worth it once you hire walkers | NZ$0 |
| Total | NZ$344 |
Once you're running: about NZ$80 a month, plus about 10% of what you earn. Insurance and a booking app every month, plus fuel, waste bags and card fees for each walk.
Work out your own numbers
Move the sliders to match your plans. The chart shows a first year that builds up as word gets around.
Typical in Canterbury: NZ$20–NZ$40 per walk, 10–60 walks a week once established.
10–20 walks a week around another job
40–60 walks a week, plus pet sitting
Two or three walkers working for you
12 steps to your first customers
Each step says what it costs and how long it takes. Most owners get through them in a few weeks.
- 1
Check the demand near you
Look at who already walks dogs near you and what they charge. Busy neighborhoods with apartments and long commutes are the best places to start.
- Search "dog walker near me"
- Note 5 walkers and their prices
- Ask dog owners you know what they'd pay
- 2
Choose your name
Pick a friendly name that says what you do and where. Make sure no one in Canterbury already uses it.
- 3–5 name ideas
- Check no one else uses it
- Check the domain
Get name ideas for your businessFind a name - 3
Register your business in Canterbury
Most owners start as a sole trader; registering a company with the Companies Office keeps business debts separate.
- Start as a sole trader: free
- Register a company: NZ$148.05
- 4
Get your IRD number
Your business's tax number from Inland Revenue, for taxes and banking.
- Register with Inland Revenue
- Open a business bank account
- 5
Sort out GST
You must register for GST once your sales pass NZ$60,000 a year. The rate is 15%.
- Know when to register for GST
- Keep records of income and costs
- Set money aside for income tax
- 6
Get insured
Insurance protects you if something goes wrong on a job. Get quotes from two or three insurers.
- General liability
- Care of pets in your custody
- Lost key cover
- A bond, once you hire walkers
- 7
Learn pet first aid
A short course teaches you to spot an emergency and what to do until you reach a vet. Clients like to see it.
- Online pet first aid course
- Save the nearest emergency vet
- Write down each dog's vet and needs
- 8
Get your gear
You need very little: spare leashes, waste bags, treats, a way to keep keys safe and a few cards to hand out.
- Spare leashes and slip leads
- Waste bags and a treat pouch
- Key lockbox and key tags
- 9
Set your prices
Price by the length of the visit, with a small charge for each extra dog. Weekly plans keep your calendar full. See the prices below.
- Potty breaks, walks and overnights
- Extra dog and holiday charges
- A weekly plan for regulars
- 10
Put your business online
Owners want to see who'll have their keys. A site with your photo, prices and reviews, and a way to book a free meet and greet, builds that trust.
- Website with your prices
- Meet-and-greet booking
- Google Business Profile
Describe your business and PressUp builds your websiteBuild your website - 11
Get your first 10 clients
Neighbors, friends and local groups come first. Every happy owner tells another one at the dog park.
- Neighborhood groups and flyers
- Vets, groomers and pet shops
- Ask every client for a review
Ask your customers for reviews by email with PressUpSee how - 12
Keep track as you grow
Keep each dog's routine, keys and vet details in one place, and know who has paid for the week.
- Client and pet list
- Weekly invoices
- Repeat bookings
Keep your customers and invoices in one place with PressUpSee how
What Canterbury asks for
Registering, taxes, and what this business needs. Check the details with each authority: rules change.
Start as a sole trader
There's nothing to register: you tell Inland Revenue you're working for yourself.
Register a company
Reserving the company name and incorporating, including GST. A company also files a yearly annual return, for a fee.
Home-business rules
If you run the business from home, check what your area allows, especially if clients' dogs will ever stay with you.
What to buy first
Buy the "must haves" to start. Add the rest when customers pay for them.
3 packages that sell
Simple choices make it easy to say yes. Most customers pick the middle one.
Potty break
- Out for a quick break
- Fresh water
- A photo and a note
Daily walk
- A solo walk around the neighborhood
- Paws wiped, water topped up
- A photo and a note
Overnight stay
- Dinner, evening and morning walks
- Company through the night
- Mail in and lights on
How to get your first customers
You don't need an ad budget. These work for new owners almost everywhere.
Google Business Profile
Owners search "dog walker near me". A free profile with photos and reviews puts you in front of them.
FreeNeighborhood groups
Nextdoor and local Facebook groups are where owners ask for walker recommendations.
FreeVets, groomers and pet shops
Leave cards and offer to cover their clients; they're asked for walkers every week.
PartnershipReviews
Trust is everything when you hold someone's keys. Ask every happy owner for a review.
With PressUp ReviewsWeekly plans
A set walk every weekday is steady income, and those clients book you for sitting when they travel.
Repeat incomeA month from now, you could be open
Set up
- Choose your name
- Register your business
- Buy insurance
Get ready
- Take a pet first aid course
- Get spare leashes and a lockbox
- Write a simple service agreement
Go live
- Website with your prices
- Google Business Profile
- Flyers in your neighborhood
First clients
- Do free meet and greets
- Aim for 5 weekly regulars
- Ask for reviews
Common questions
Do I need a license to walk dogs in Canterbury?
Usually not, beyond registering your business. A few cities require a permit to walk several dogs at once, and keeping pets overnight in your own home can need a kennel license. Check with your city or county.
Do I need insurance?
Yes. Pet care insurance covers you if a dog is hurt, bites someone or damages property while in your care, and many clients ask to see it before handing over keys.
Should I start on a pet sitting app?
Apps can bring your first clients, but they charge fees. Many walkers start there, then build their own regular clients who book them directly.
How many dogs can I walk at once?
Start with one household at a time. Group walks earn more per hour but take more skill, and some cities limit how many dogs one walker can take.
Can I do this part-time?
Yes. Midday walks fit around early or late jobs, and weekend and holiday pet sitting is in demand when other walkers are busy.
Costs and earnings are estimates from the sources below, checked October 2026. Fees and rules change: confirm with the authorities named in this guide. This guide is general information, not legal, tax or financial advice.
Sources
- Rover: How Much Does Dog Walking Cost? (national rates)
- HomeGuide: Dog walking rates
- HomeGuide: How much should I charge for dog walking?
- HomeGuide: Pet sitting prices
- Thumbtack: Dog walking prices
- WAGS Houston (TX): Services and rates
- Tails of Philly (PA): Services and rates
- Hot Diggity Pet Sitting (Portland, OR): Services and rates
- Capital City Pet Sitters (Columbus, OH): Sitting services
- Insureon: Dog walking insurance cost
- Pet Care Insurance: Dog walkers insurance
- Time To Pet: Pricing
- PetSmart: Dog leashes
- Master Lock: 5400D lock box for keys
- CPR1: American Red Cross Cat and Dog First Aid online
- GotPrint: Business cards
- BLS Occupational Outlook Handbook: Animal care and service workers
- San Francisco Animal Care and Control: Commercial dog walker permit
- Colorado Department of Agriculture: PACFA licensing
- GOV.UK: Home boarding for dogs licensing guidance
Similar ideas in Canterbury
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Bathe, trim and groom dogs in a van or trailer parked at their owners' door.
Dog training
Teach dogs good manners and help owners with puppies, leash pulling and problem behavior.
Errand service
Run errands, grocery runs and local deliveries for busy families, professionals and seniors.
Ready to start your dog walking and pet sitting business?
Describe it in a sentence. PressUp helps you name it, register it and put it online.